Panta Rei and Online Data Assessment by Brunella Longo    

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Panta Rei (since 1995) & Online Data Assessment (since 2014) by Brunella Longo

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This website has a long story: I registered the trademark Panta Rei for electronic publishing products and the internet domain in the top level domain ".it" in 1995 when, after thirteen years as a public and special librarian, documentalist and information manager employed by large organisations, I started the first Italian digital consultancy, Panta Rei, and a training agency, called Palestra Internet Panta Rei, in Milan. They were both active until 2007. In 2008 I moved to England and ceased all my activities in Italy.

Between 2008 and 2014 I offered digital consultancy and training services in London. I also worked as cyber security project office, language tutor, freelance journalist, nutritional coach and housekeeper. I started a self-publishing imprint, Online Data Assessment, in 2014. In 2022 I semi-retired due to health reasons. I continue to work flexibly as a writer.

Here is a short media bio

Brunella Longo, Technologist and Writer, has pioneered many innovations in information science and information management, sharing original ideas and lessons learned through projects documentation, technical papers, books, articles, training and e-learning courses, before writing fiction and nonfiction books on autoimmune diseases and knowledge management with the series "The Sicca Messenger".

Other recent works include "Knowledge Changes" on data, knowledge and change management, "Book Publishing and the Internet" (2023), and the pamphlet - ebook "The end of freedom (to write what you want): A short trip into the world of online influence powered by AI and crip autotheory" (2025).

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My current research, science communication and self-publishing project

Learn more about my current project on knowledge for and about autoimmune diseases with the presentation of "The Sicca Messenger" series, for which I planned the publication of nine books. Five titles already available as of September 2026 are:

  1. What Works For You. Physical exercise with autoimmune diseases
  2. Source: Poems about homelessness
  3. The Blind Spot: Adverse Childhood Experiences and Autoimmune Disease. Short Stories
  4. The Sicca Messenger Teasers: A work in progress on knowledge and autoimmune diseases (2023-2025)
  5. Secretions. Poems about chronic diseases of the exocrine glands. With an introductory essay and an essential bibliography

Free downloadable presentations

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Enquiries and contact details, social media, agents, memberships

Please be aware that searching my name in a number of websites including search engines and social media may lead to conflated and misleading results, including false profiles. Here are the references to my accounts.

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